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The Cohort Inversion Equation

Why your blended 3:1 LTV:CAC ratio is hiding cohort-level cash leakage — and the three back-half triggers that stop it.

Framework · The Cohort Inversion Equation
Blended
LTV : CAC≠Cohort
truth

The number the board sees is an average. Averages hide the cohorts quietly draining cash.

  1. 01 Day-7 Activation Bridge
  2. 02 Consumption Velocity Sequence
  3. 03 Silent Churn Deflection
Format

A 3-day class delivered via email. On Day 3, you get access to the 90-Day Retention Engineering Blueprint.

Who it’s for

Subscription platform founders and operators who suspect their retention numbers are lying to them.

Start the classFree. Three emails. Unsubscribe anytime.
What you’ll learn

Three days. Three shifts.

Day 1

Why blended LTV:CAC metrics obscure where cash actually leaks

The number your board sees is an average. Averages hide the cohorts quietly draining cash.

Day 2

The three backend retention triggers

The Day-7 Activation Bridge, the Consumption Velocity Sequence, and the Silent Churn Deflection Architecture — what each one is and where it fires.

Day 3

The 90-Day Retention Engineering Blueprint

The full blueprint plus a 10-point system diagnostic checklist you can run against your own stack.

Includes the Blueprint
Start the 3-day classFree. Three emails. Unsubscribe anytime.

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